Why I Chose Printing

In this episode of N My Business,' Dr. Tiff talks about the importance of finding your 'why' in entrepreneurship. She shares her personal journey into the printing industry and why she chose to buy into a franchise instead of starting from scratch. Dr. Tiff discusses how her background in UX design complements her work in printing, emphasizing the role of printing as a crucial touchpoint in user experience. She also addresses common misconceptions about the printing industry and highlights the evolving nature of business services. This episode encourages entrepreneurs to reflect on their own motivations and leverage their unique skills to succeed.